Bridgestone Americas Inc. has just unveiled its brand-new Turanza EverDrive, a touring tire backed by an 80,000-mile (128,800-kilometre) warranty—the longest ever offered by the manufacturer. It is designed for sedans, SUVs, and minivans
The WINGUARD Sport 3 winter tire from global tire manufacturer NEXEN TIRE won the 2025 Red Dot Design Award in the Product Design category, further solidifying its position in the automotive industry
Although it has not yet been officially announced in North America, all signs point to the imminent arrival of Michelin’s latest winter-certified tire, the CrossClimate 3, on this side of the Atlantic
A massive fire broke out Saturday morning, May 17, at Kumho’s largest tire manufacturing plant in South Korea and was finally brought under control after more than 75 hours of effort by local firefighters
American tire manufacturer Goodyear has just launched a new version of its ultra-high-performance tire, the Eagle F1 Asymmetrical 6, designed for sports and luxury cars, as well as certain crossover utility vehicles (CUVs) and SUVs
BFGoodrich, Michelin’s mid-range tire brand, just announced a brand-new passenger-vehicle tire: the Advantage Control HT
Firestone, a major division of the Bridgestone Americas giant, just introduced the new Affinity AS tire for passenger vehicles
As we reported in the last issue of L’Automobile, Finnish tire manufacturer Nokian is launching its latest creation: the Surpass performance tire. Nokian has not often been recognized as a performance tire specialist, especially since it discontinued its only line in that segment, the Z-Line, just a few months ago. This time, however, the company is going all-in on the category with the Surpass, a product designed primarily for the North American market.
Like most tire manufacturers, Continental started as a rubber factory in 1871 in Germany. What sets Continental apart today is that its advancements in rubber technology go well beyond car tires. In fact, the company remains active in various fields, including footwear, where it supplies trail running shoes with anti-slip soles.
Founded in 1829 as a manufacturer of rubber balls, Michelin began its journey long before it became one of the world’s leading tire companies. It wasn’t until 1889 that the name Michelin et Cie was officially adopted. Just two years later, the company introduced its first detachable bicycle tire, a groundbreaking innovation that revolutionized manufacturing and repair efficiency.
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