As the cold season approaches, L'Automobile presents a new special feature devoted to winter tires, how to choose them, how to store them, and the different solutions now available to both motorists and industry professionals.

In this 2026-2027 Winter Tire Feature, we invite you to discover five articles covering everything from major winter tire brands to mid-range products, more affordable options, studded tires, and models designed for pickup trucks, SUVs, CUVs and electric vehicles.

We also take a closer look at all-weather tires approved for winter use, a solution that continues to gain popularity among motorists looking to avoid seasonal tire changes, as well as the different technologies manufacturers are developing to improve grip, safety and road behaviour in winter conditions.

This feature also places an important focus on industry professionals. Off-season tire storage can represent an opportunity for repair shops to strengthen customer relationships while creating a recurring source of revenue. At the same time, regulations surrounding studded tires highlight the importance for garages and retailers to understand the rules that apply in Quebec and neighbouring jurisdictions.

Throughout these articles, you will discover a market with a wide range of choices, where needs can vary considerably depending on the vehicle, driving style, road conditions and budget.

Which tires will best meet your needs for the 2026-2027 winter season?