Innovation / Fleet

Chrysler is making a comeback!

chrysler-is-making-a-comeback

According to an article published in the prestigious American magazine Road & Track, the Chrysler brand of the global Stellantis group is reportedly preparing for a spectacular comeback. At least, that’s what Stellantis Chief Designer Ralph Gilles predicts, as the brand celebrates its 100th anniversary this year. To mark the occasion, Stellantis’ Chrysler division has designed the Pacifica 1000th Anniversary edition, but that’s only the beginning.

Ralph Gilles told Road & Track that there is a “new” design studio dedicated to the brand, while noting that as Chrysler used to rely on Dodge, it’s no longer the case! And, still according to Gilles, this Chrysler studio is about to unveil completely wild concept vehicles… What’s more, a collaborative marketing team is involved! Definitely a story to follow…

(Photo Chrysler Halcyon)

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