Business

Honda Products to Feature a New Emblem

honda-products-to-feature-a-new-emblem

Japanese automaker Honda has decided to redesign its brand emblem starting in 2027, a change that will apply both to its vehicles and to company buildings. The new logo will retain the familiar “H” theme, but with a more stylized interpretation meant to resemble two slender vertical arms, symbolizing the brand’s commitment to “serving customer expectations.” On the vehicle side, the emblem will first appear on next-generation electric and hybrid models beginning in 2027. The outer border surrounding the logo will also be eliminated

Japanese automaker Honda has decided to redesign its brand emblem starting in 2027, a change that will apply both to its vehicles and to company buildings. The new logo will retain the familiar “H” theme, but with a more stylized interpretation meant to resemble two slender vertical arms, symbolizing the brand’s commitment to “serving customer expectations.” On the vehicle side, the emblem will first appear on next-generation electric and hybrid models beginning in 2027. The outer border surrounding the logo will also be eliminated. This will mark only the third major redesign of the emblem since its original introduction in 1963. The logo was first updated in 1969 and again in 1981. Since then, it has undergone only minor refinements, the most recent occurring in 2001. (Photo: Honda)

Author’s Posts

  • Stellantis Discontinues its Plug-in Hybrid Vehicles

    In a surprise announcement, global automaker Stellantis confirmed that it is ending production of its plug-in hybrid vehicles. This decision comes despite the company’s notable success with sever...

    Jan 16, 2026

  • AJAC Finalists Showcased at the MIAS

    As the Montreal International Auto Show (MIAS) gets underway, visitors can explore a room specifically dedicated to the AJAC’s annual Canadian Car of the Year awards (Automobile Journalists Assoc...

    Jan 16, 2026

  • Honda Products to Feature a New Emblem

    Japanese automaker Honda has decided to redesign its brand emblem starting in 2027, a change that will apply both to its vehicles and to company buildings. The new logo will retain the familiar �...

    Jan 16, 2026

  • Nactoy Announces its Vehicles of the Year

    This is the time of year when several automotive organizations announce the vehicles they have identified as the most significant at the start of the year. Accordingly, NACTOY (North American Car,...

    Jan 16, 2026

  • Bridgestone launches the Potenza RE-71RZ summer tire

    Japanese tire manufacturer Bridgestone introduced, at the very beginning of the year, a brand-new high-performance tire designed exclusively for summer use: the Potenza RE-71RZ Extreme Summer Tire....

    Jan 12, 2026

Image

Business Directory

Image