New Directors Appointed at Bridgestone

Japanese manufacturer Bridgestone has just announced the appointment of new directors, including two in North America: Robert Johnson, who becomes Group President for North America, and Wade Sempkowski, Chief Financial Officer for the West. Sempkowski is therefore succeeding Robert Johnson in that role.

Meanwhile, Scott Damon will remain in his current role as CEO for the West, as Bridgestone has decided to separate the roles of West CEO and Group President.

Both appointments took effect on May 1, 2026.

Let us also remember that Bridgestone has set a goal of becoming the world's largest tire manufacturer by 2031, the year of the 100th anniversary of its founding.

(Photos: Bridgestone)

Éric Descarries

Author’s Posts

Ineos sets up shop in Laval

...

Jun 25, 2026
AC brings back the Cobra

If you are a fan of classic cars, especially sports cars, you are no doubt familiar with the Cobra roadster, an “invention” of American racer Carroll Shelby that was built in just under 1,000 u...

Jun 24, 2026
Toyota drops its LF-ZC project

A sign of the times, major Japanese automaker Toyota has announced that it is dropping its LF-ZC electric vehicle project, which was unveiled in 2023. This futuristic sedan was meant to compete wit...

Jun 23, 2026
Audi unveils its new Nuvolari

German automaker Audi has just taken the wraps off what it considers its latest supercar, the Nuvolari coupe, named in honour of legendary pre-war Grand Prix driver Tazio Nuvolari.
...

Jun 22, 2026
Bridgestone replaces the WeatherPeak with the UltraWeather

That is it — the battle for the best certified all-weather tire is officially on. This time, major Japanese manufacturer Bridgestone is entering the fray by replacing its former WeatherPeak with ...

Jun 21, 2026